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Making small business lemonade out of Internet lemons.

Greetings from inside the SEOigloo! Matt McGee has just put up a truly thought-provoking post at Small Business SEM entitled When the web is a small business enemy. I recommend reading this, and I’d like to do some out-loud thinking about this subject here. The basic point of Matt’s post is that there are certain […]

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Honesty is the best policy in small business

Greetings from inside the SEOigloo! I’ve had craigslist.org on the brain for the past month or so, as my husband and I are considering a move. My dream living arrangement is a tiny house with a big yard. It has to be in the country, it has to have a bathtub, it has to be […]

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My 10 Comments on Blog Commenting

Greetings from inside the SEOigloo! During the past year or so, we’ve begun building blogs for our clients. Once we’ve created a blog for one of them, I spend an hour or so teaching them how to use the blog and what its functions are. One of the things most of my clients have really […]

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Designing Add to Cart buttons – Getting down to details

Greetings from inside the SEOigloo! This list of 107 Add to Cart buttons was recently put up by Jason Billingsly, and Bill Slawski called my attention to it in his Cre8asite Forums post. I’ve put up a little sampling here of Add to Cart buttons we’ve created for e-commerce clients over the years, and though […]

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Indispensible SEO Baby Steps

Greetings from inside the SEOigloo! This week, I read and enjoyed Jill Whalen’s Search Engine Land article Don’t Sweat the Small Stuff. I recommend that you read it, but I would also like to offer a differing opinion here that’s been on my mind since I perused her post. Jill’s basic, and true, point is […]

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Craving custom? Craft creative, comprehensive content!

Greetings from inside the SEOigloo! It’s no secret that small business owners share the common goal of yearning to earn money via their websites. Whether you are making your own products, reselling items you buy from a wholesaler, running a hotel, offering landscaping services or guided birdwatching tours, here are two big challenges that face […]

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Paid Reviews – a different angle on their power

Greetings from inside the SEOigloo! First, a thank you to Matt McGee for getting my attention with his recent post about this Time magazine article about the power of word-of-mouth marketing. As small business owners know, getting a good on-line review that spreads a positive message about your company can be a super thing for […]

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New sewing website – themexicandress.com – a special project!

Greetings from inside the SEOigloo! I’m very pleased to announce the launch of a very special project for us: www.themexicandress.com. There’s a nice little story behind the creation of this website, and I hope this post will prove interesting to small business owners who are in the sewing, crafting, or needle arts industries. What is […]

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Google Local Business Listing – Got One?

Greetings from inside the SEOigloo! This evening, I was creating and customizing a local business listing for one of my clients and I wanted to take a moment to encourage small business owners to do the same. By visiting Google’s Local Business Center and registering your business, you can tell Google all about where your […]

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Must read post at Search Engine Land

Greetings from inside the SEOigloo! Sorry if blog posts here have been sporadic over the past week or so. I’ve been a bit under the weather, but I wanted to drop a quick word here about a very sunny light shining over at Search Engine Land in the form of Bill Slawski’s latest post on […]

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Web Copywriting now available from Solas Web Design

Greetings from inside the SEOigloo! I’m excited to announce that our firm has just added a new feature to the list of services we provide. After years of writing web copy/content for our clients as ‘just part of what we do’, we’ve decided to make it official by including this as a unique service that […]

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Win enemies with a really annoying marketing plan!

Greetings from inside the SEOigloo! Have you received the following phone call in which a recording of a hyper-sounding woman says to you, “Hi, this is Marcia, and you know, I’m kind of surprised I haven’t heard from you…”? There is a note of surprised reprimand in her voice, as though you’ve made a goof, […]

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Why does your website deserve to be #1?

Greetings from inside the SEOigloo! I’ve been doing so much good reading this week, and of all the posts I’ve seen, this is the one I want most to share with small business owners. Stoney deGeyter’s Destination Marketing article deserves reading from headline to conclusion.

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If you want to learn about Flickr…

Greetings from inside the SEOigloo! This is just a quick post to point folks in the direction of an article I found to be of immense help in understanding the photo-sharing Social Media site, Flickr, and how this site can be used as a marketing tool for small web businesses. I am also writing this […]

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List of 12 Blogs and Forums I visit and why.

Greetings from inside the SEOigloo! When I first began visiting blogs, one of the things I found myself wondering about was which blogs the authors, themselves, were visiting to read industry news and share opinions and ideas with others. The blogroll segment of a blog can be helpful with this, but it doesn’t really explain […]

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