Optimized Design, Local SEO & Copywriting. One-on-one service. All in one place.

visit our blogtinyigloo

BLOG

Today's SEO Copywriting Tip for the HyperLocal Blogger in Calaveras County, CA

Tourism publications will tell you that when you enter Calaveras County in eastern California, you’ll feel like you’ve stepped back into the Gold Rush era, and while there’s some truth in this, this corner of my state has become one of my favorite places because visiting there is like going back some 30 years in […]

Read More

Hyperlocal Blogging in Marin County, CA – SEO Copywriting Tips

No doubt about it, Hyperlocal Blogging is not only the next big thing, but it’s also one of the most organic approaches small businesses can take to meet goals of increasing local visibility. How does one do it? That’s what I’m hoping this blog post and others I’ll be writing in future will answer for […]

Read More

Writing For Your Neighbors – Copy For Local Search

My idea of a dream project with fresh u-pick strawberries on top is a contract writing copy for a local business in an interesting locale. When local businesses hire me to create their website’s text copy, I warn them to expect a bombardment of questions along the lines of: What goes on there? What’s the […]

Read More

5 Words And Phrases To Handle With Care On The Web

Kim Krause Berg has just authored a very thoughtful post on the power of the words we use on the web. From Kim’s post: Since people can’t throw pots at each other online, we try to use words to communicate our feelings and ideas. However, it’s not enough to write sentences and be grammatically correct. […]

Read More

I've Just Written A Novel – Summarizing A Concept

Greetings from inside the SEOigloo, The image at right is the cover of the novel I’ve just finished writing for my own pleasure. I’ve been writing novels since I was a young girl, and as an adult, have continued to do so for the entertainment of loved ones. I spent about a year writing this […]

Read More

Keywords Vs. It – A Quick Copywriting Tip

Greetings from inside the SEOigloo! In both spoken and written English, we use the pronoun it to take the place of a noun that has already been specified at some earlier point in the conversation or document. For example, we generally write or say: Bill threw the cake and it splattered on the wall. We […]

Read More

Obtain vs. Pertain – A Grammar Minute

Greetings from inside the SEOigloo! Today, I am instituting a new feature in our copywriting category: A Grammar Minute. This will be my place to jot down notes about English language usage as they occur to me. I believe that today’s most popular forms of media are making correct usage of our idiom ever more […]

Read More

Writing Smart Copy For Your E-commerce Product Pages

Greetings from inside the SEOigloo! Taken as a whole, e-commerce product pages must be one of the most neglected bunch of documents on the Internet. A business owner slaps up a page with a title, maybe some dimensions or product specifications, a photo and a price, and then steps away from the computer, wrongly assuming […]

Read More

Brand Your Blogging With A Signature Sign-On

Greetings from inside the SEOigloo! Did you notice, reader, that I just saluted you? Have you noticed that I do it every time I write a post here on the SEOigloo Blog? Maybe you only half-notice it, skipping over my habitual cheery greeting to get to the meat of my post. Yet, in that split […]

Read More

Warm up the welcome of your hospitality website copy!

Greetings from inside the SEOigloo! Does your business model center on providing hospitality to guests? Do you own a hotel, motel, inn or vacation rental and have a website for your business? If so, the initial welcome you extend to travelers takes place in the copy of your site, and you have only a few […]

Read More

Writing Product Descriptions That Make Customers Hungry!

Greetings from inside the SEOigloo! Today, we’re opening a new category at the SEOigloo blog just for copywriting tips. This is to celebrate our new full-featured Professional Web Copywriting Service at Solas Web Design. We’ll kick things off with some simple tips for any web business dealing in fine food items. Product Descriptions that Whet […]

Read More