The word on the web is that if you only read one article on Local Search this year, make sure it’s David Mihm’s Local Search Ranking Factors, just published today.
What Is It?
Local Search Ranking Factors is an in-depth survey inaugurated in 2008 by David Mihm. The survey brings together dedicated Local Search marketers from North America and Europe (including my humble self) and prompts them to give their opinions on the factors that have most impact on how a business ranks in Local Search results.
David does an exceptional job creating the questions and an extremely meritorious job of presenting the answers to the public in a user-friendly format. It was a privilege to participate in LSFR again this year and I’m very happy that this will be an annual opportunity for sharing and learning. Now, go read it!