March 2007

Web Copywriting now available from Solas Web Design

Greetings from inside the SEOigloo!

I’m excited to announce that our firm has just added a new feature to the list of services we provide. After years of writing web copy/content for our clients as ‘just part of what we do’, we’ve decided to make it official by including this as a unique service that small business owners can hire us for on a project-by-project basis.

The Details
We now offer 300-500 word articles at $50 per article
We can write longer articles if requested
We have a minimum order of 3 articles
If you need more than 50 articles, let’s talk about a discount!
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Win enemies with a really annoying marketing plan!

Greetings from inside the SEOigloo!

Have you received the following phone call in which a recording of a hyper-sounding woman says to you,
“Hi, this is Marcia, and you know, I’m kind of surprised I haven’t heard from you…”?
There is a note of surprised reprimand in her voice, as though you’ve made a goof, a rude error in not having telephoned her.
She then goes onto explain that you were supposed to call her to get a better rate on your home mortgage.

ARGGGH!

Who came up with this as a marketing plan? What dodo thought anyone would be taken in by this woman’s insinuation that you’ve been rather foolish and gauche not to have called her up?
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Why does your website deserve to be #1?

Greetings from inside the SEOigloo!

I’ve been doing so much good reading this week, and of all the posts I’ve seen, this is the one I want most to share with small business owners. Stoney deGeyter’s Destination Marketing article deserves reading from headline to conclusion. Continue Reading »

If you want to learn about Flickr…

Greetings from inside the SEOigloo!

This is just a quick post to point folks in the direction of an article I found to be of immense help in understanding the photo-sharing Social Media site, Flickr, and how this site can be used as a marketing tool for small web businesses. I am also writing this post so I will stop having to search Small Business SEM to find the link again.

At this point, thanks to Matt McGee’s article, I have begun playing around with Flickr, uploading some of my wild bird illustrations. Flickr, happily, has a category for illustrations (which is good because otherwise I’d have to convince the other members that these ARE photographs!). Following Matt’s advice, I made our business URL our username and, of course, I am using my SEO wits in terms of how I am tagging the illustrations. Continue Reading »

List of 12 Blogs and Forums I visit and why.

Greetings from inside the SEOigloo!

When I first began visiting blogs, one of the things I found myself wondering about was which blogs the authors, themselves, were visiting to read industry news and share opinions and ideas with others. The blogroll segment of a blog can be helpful with this, but it doesn’t really explain whether the blog author visits the sites listed on a daily basis, or why they find the listed blogs to be useful.

And, so, I thought it might be good for me to make a small list here of the blogs and forums I visit, and to briefly explain what I like about each of them. Most of the following sites are daily reads for me (if they publish content daily or 5 days a week)…others I visit, perhaps, once a week.

If you are a small business owner, and are trying to improve your business by educating yourself about the Internet and search engines, beginning to read blogs from professionals in this industry will be a tremendous boon to you and almost certainly give you an edge over your small business competitors who are not spending the time to educate themselves. Continue Reading »

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